The iconic Oxo, Bisto and Paxo special edition tins are back and are looking good – eye-catching and contemporary; they represent the heritage of the brands with new twists. (This also however, confirms that winter has indeed landed!)
The Oxo design takes its inspiration from the London skyline, with the Oxo logo featuring front and centre.
Bisto wouldn’t be Bisto without the famous ‘Aah!’ strapline, which features prominently on the festive red tins, alongside the large white logo and the Bisto boy himself (looking content or smug - not too sure...).
The Paxo tins are yellow with blue hearts – what’s not to love about the promise of a roast to be fair? ‘Perfect for all roasts’ even features on the lid...
The range was designed by Leeds agency Robot Food.
Thanks to Robot Food for the pictures too!